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July 25, 2005
New blog: Rebuilding Media
Posted by Hylton Jolliffe
Don't miss our newest blog -- authored by Vin Crosbie and Bob Cauthorn and called Rebuilding Media -- that will take a hard look at the media industry and the forces and factors that are driving the disruptive change already well underway.
Vin and Bob love the media business and the craft of journalism but both have harsh words for an industry they see as far too slow to respond to the rapidly changing economics, audience dynamics, and general trends that are radically reshaping the media landscape.
From Vin's opening post:
"...We expect that many of today's new media might be turn out to be
merely short-lived steps towards even better, newer media. We won't be
surprised if different, newer, and unexpected usages may soon be found
for today's new media. We believe that we're perhaps only one-third to
one-half way through the fundamental change now underway that might
take decades; and that better, newer new media will be developed..."
"Whatever the future holds, we know now that old media are doomed to be
replaced by new media. The declines in newspaper and magazine
readerships, in radio listenerships, in television viewerships, and in
cinema visitorships are obvious, well predate the rise of the
Internet, and are accelerating..."
Read on and tune in for more of the same at Rebuilding Media.
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