With more and more cities exploring the idea of a city-wide and operated Wi-Fi service,
Russell Shaw digs into the story of Chaska, Minnesota. The small city officially rolled out its municipal Wi-Fi offering in November and has already seen more than 10% of its residents sign up for the service. It's also attracting a lot of attention from big cities such as Philadelphia and San Francisco that are eager to hear what lessons it's learned.
For more on municipal wireless service, check out his interview with the network's manager in this second in our Earthlink-sponsored series on the Future of Wireless.
February 07, 2005
Posted by Hylton Jolliffe

We've launched a new groupblog that should quickly prove an excellent forum for commentary on the ways in which branding's changing and adapting to evolving market forces such as the empowerment of the consumer, the rise of social media, broad brand saturation, and much more. Dubbed BrandShift, the discussion will be led by four outstanding commentators - Jennifer Rice, Andy Lark, Johnnie Moore and John Winsor - through the blog as well as a podcast series we'll be launching soon.
Well established bloggers all, they bring a vast diversity of experience and expertise: John's a consultant and author of "Beyond the Brand"; Andy's a well known brand and marketing guru and the departing VP of global communications and marketing for Sun Microsystems; and Johnnie and Jennifer are both highly respected industry strategists and consultants.
Check it out and stay tuned for great thinking and writing from Jennifer, John, Johnnie and Andy...

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February 02, 2005
Posted by Hylton Jolliffe
Alex Williams and Eric Rice interview Jason Meserve, multimedia editor for Network World Fusion and host for Network World Fusion Radio, and David Berlind, executive editor at ZDNet and creator of Berlind's Media Transparency Channel, about their experiences getting podcasting off the ground at their respective media companies. Listen in...
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